Choosing my genre

I feel as if I am ready to chose a specific genre for my marketing campaign now that I have completed general research into the design and layout conventions of posters, magazine covers and teaser trailers.

I have narrowed my choice of genre down to 3: Comedy, Horror and Melodrama/Romantic Drama. I am going to conduct some brief research into the conventions of each genre before deciding which one to choose. I hope that finding out more about typical character types, themes, story lines, and conventions of film form (such as music and camera work) will help me choose which genre to do.

Comedy

Horror

Melodrama